Impossible approaches each project holistically from an integrated brand perspective. While we are at home in the interactive marketplace, building sophisticated software and Internet solutions, we meld technology and traditional marketing to create brand-centric solutions which help our clients identify and capitalize on opportunities to improve and expand their business.

Our process methodology guides project management from discovery to execution. Beginning with the fundamentals of brand architecture and business strategy, through the creative process, and on to engineering and launch, our methodology enables us to provide consistent quality on all projects.

Because this process has been systematized and because we stress constant communication with our clients, we can effectively manage engagements of all types-no matter the size or location.

Within any phase of our methodology, we incorporate a series of predetermined deliverables to ensure that our clients' expectations for quality are met at every stage.

Through this process and the Impossible team's complete commitment to our client partners' success, we have achieved excellent results. (See Client Project Portfolio)

BRAND ARCHITECTURE
Brand Analysis and Innovation
Brand Identity
Brand Communication

BUSINESS STRATEGY
Business Plan Development
Financial Forecasts

CREATIVE
Interface Development
Graphic Communications
Content Creation
Industrial Design
Sound Design

TECHNOLOGY
Application Engineering
Usability Architecture
Internet/Network Development